The Effect Of Sponsorship Suitability On Music Festival Events

Sponsorship is the most important element in marketing communications for every type of company and organization among other types of marketing communications. Currently Sponsorship is believed to be one of the most powerful media used to link stakeholder relations communications to the target mark...

Full description

Bibliographic Details
Main Authors: AZMIL CHUSNAINI CHUSNAINI, REIZANO AMRI RASYID
Format: Article
Language:Indonesian
Published: Universitas Nahdlatul Ulama Surabaya 2023-07-01
Series:Accounting and Management Journal
Subjects:
Online Access:https://journal2.unusa.ac.id/index.php/AMJ/article/view/4088