The role of commercial diplomacy in promoting and facilitating international business

Objective: The main aim of this paper is to examine the role and challenges of contemporary commercial diplomacy in business promotion and facilitation of international trade and investment. Research Design & Methods: The research methods include the critical review of existing literature, anal...

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Bibliographic Details
Main Author: Agnieszka Hajdukiewicz
Format: Article
Language:English
Published: Krakow University of Economics 2019-12-01
Series:International Entrepreneurship Review
Subjects:
Online Access:https://iertest.uek.krakow.pl/index.php/pm/article/view/1959