Teoria e prática da estratégia: um estudo de caso
This study examined how are defined the strategies, over the time, by an organization [based on the studies of Mintzberg & Waters (1985) and Mintzberg et al. (2010)]. A qualitative research, with a single case study applied in the Pharmaceuticals Industry. Data collection was through semi-struct...
Main Authors: | Vieira, Fernando Mendonça Alves, Lavarda, Rosalia Aldraci Barbosa, Brandt, Jaqueline Zermiani |
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Format: | Article |
Language: | English |
Published: |
Universidade Federal da Paraíba
2016-06-01
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Series: | Teoria e Prática em Administração |
Subjects: | |
Online Access: | http://periodicos.ufpb.br/ojs2/index.php/tpa/article/view/25822/15647 |
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