Examining consumer purchase intention towards organic food: An empirical study

The ongoing transition in consumer attitudes toward organic products may lead to the rise of organic food; therefore, it is critical to study customers' purchasing intentions toward organic food in a developing country like India. The main objective of this study is to examine what motivates co...

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Bibliographic Details
Main Authors: Shampy Kamboj, Manita Matharu, Megha Gupta
Format: Article
Language:English
Published: Elsevier 2023-06-01
Series:Cleaner and Responsible Consumption
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2666784323000220