An Efficient Hybrid Classifier Model for Customer Churn Prediction

Customer churn prediction is used to retain customers at the highest risk of churn by proactively engaging with them. Many machine learning-based data mining approaches have been previously used to predict client churn. Although, single model classifiers increase the scattering of prediction with a...

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Bibliographic Details
Main Authors: Anitha M A, Sherly K K
Format: Article
Language:English
Published: Polish Academy of Sciences 2023-03-01
Series:International Journal of Electronics and Telecommunications
Subjects:
Online Access:https://journals.pan.pl/Content/126533/PDF/2.pdf