"KAWAII" (CUTE) SIGNS AND SYMBOLS AS MEANS OF MAINTAINING HARMONY IN JAPANESE SOCIETY
Kawaii (Cute) Signs and Symbols as a Means of Maintaining Harmony in Japanese Society. This study focuses on the various facets of the Japanese concept of kawaii (“cute”, “adorable”), as resulting from print advertisements. In the last decade it has been intensively studied by different scholars fr...
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Format: | Article |
Language: | deu |
Published: |
Cluj University Press
2021-03-01
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Series: | Studia Universitatis Babeş-Bolyai. Philologia |
Subjects: | |
Online Access: | http://193.231.18.162/index.php/subbphilologia/article/view/468 |