The Value and Assurance Factors in Tourists' Culinary Visit: Application of Involvement Theory
During the transition of tourism activity from the early pandemic to the post-pandemic period, the amount of domestic travel by tourists is gradually increasing. Tourists are presumed to be more concerned with the value and assurance aspects of their culinary visits to the travel destination. This s...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
University of Brawijaya
2023-01-01
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Series: | Profit: Jurnal Administrasi Bisnis |
Subjects: | |
Online Access: | https://profit.ub.ac.id/index.php/profit/article/view/2680 |