The Value and Assurance Factors in Tourists' Culinary Visit: Application of Involvement Theory

During the transition of tourism activity from the early pandemic to the post-pandemic period, the amount of domestic travel by tourists is gradually increasing. Tourists are presumed to be more concerned with the value and assurance aspects of their culinary visits to the travel destination. This s...

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Bibliographic Details
Main Authors: Shinta Amelya Sandra, Zainul Arifin, Anni Rahimah
Format: Article
Language:English
Published: University of Brawijaya 2023-01-01
Series:Profit: Jurnal Administrasi Bisnis
Subjects:
Online Access:https://profit.ub.ac.id/index.php/profit/article/view/2680