Sentiment analysis of consumer reviews – a comparison of organic and regular food products usage

Purpose – This study aims to compare online review characteristics, review length and review sentiment score between “organic” and “regular” food products. In addition, variations in the consumer sentiment scores across the review lengths are studied. Design/methodology/approach – This study fits in...

Full description

Bibliographic Details
Main Authors: B. Rajeswari, S. Madhavan, Ramakrishnan Venkatesakumar, S. Riasudeen
Format: Article
Language:English
Published: Emerald Publishing 2020-10-01
Series:Rajagiri Management Journal
Subjects:
Online Access:https://www.emerald.com/insight/content/doi/10.1108/RAMJ-05-2020-0022/full/pdf?title=sentiment-analysis-of-consumer-reviews-a-comparison-of-organic-and-regular-food-products-usage