ANALISIS EFISIENSI DAN FAKTOR YANG MEMENGARUHI PILIHAN SALURAN PEMASARAN

Abstract. This research is intended to analyze the efficiency and the factors influencing the choice of marketing of vanda douglas cutting orchids in Bogor district. Respondents in this study requires 40 farmers vanda douglas cutting orchids. The analysis of marketing channel efficiency uses market...

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Bibliographic Details
Main Authors: Rizka Karlina Putri, Rita Nurmalina, Burhanuddin Burhanuddin
Format: Article
Language:English
Published: Universitas Mercu Buana 2018-03-01
Series:MIX: Jurnal Ilmiah Manajemen
Subjects:
Online Access:http://publikasi.mercubuana.ac.id/index.php/Jurnal_Mix/article/view/2460