Public Relations between British Museum and Chinese Audience

In the era of new media, the external publicity of museums should also actively use new media thinking and new media tools. Web pages are one of the main new media tools for external publicity of museums today, or they can be called the “facade on the Internet” of museums. This paper attempts to und...

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Bibliographic Details
Main Author: Peng Ruoyu
Format: Article
Language:English
Published: EDP Sciences 2022-01-01
Series:SHS Web of Conferences
Online Access:https://www.shs-conferences.org/articles/shsconf/pdf/2022/18/shsconf_icprss2022_03009.pdf