A multi-group analysis of car-hailing and taxi on loyalty intention in Hong Kong
This study proposes a Structural Equation Model (SEM) to explore the relationship between the behavior from the driver, perceived service atmosphere, perceived value, attitude and loyalty intention of customers from using taxi and car-hailing services. Meanwhile, the relationship of safety, green va...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
University of Novi Sad, Faculty of Technical Sciences
2024-09-01
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| Series: | International Journal of Industrial Engineering and Management |
| Subjects: | |
| Online Access: | http://www.ijiemjournal.uns.ac.rs/images/journal/volume15/IJIEM_357.pdf |