SIMBOLISASI DAN IKONISASI: METODE ALTERNATIF MEMAHAMI ARABIC TERMS PADA PRODUK PERBANKAN SYARIAH

Nowdays, the growth of Islamic banking have some obstacles such as a weakness of product innovation and product knowledge. Because many Islamic banking product used name of Arabic terms.  Both of which are very important be concerned to build up the competitiveness of Islamic banking in Indonesia. T...

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Bibliographic Details
Main Author: Hendri Hermawan Adinugraha
Format: Article
Language:Arabic
Published: STAIN Kudus 2017-07-01
Series:Equilibrium: Jurnal Ekonomi Syariah
Subjects:
Online Access:http://journal.stainkudus.ac.id/index.php/equilibrium/article/view/2469