Digital Marketing in Developing Brand Awareness of MSMEs
This large-scale social restriction by the government has a major impact on all activities. This has a big impact on MSMEs. In the MSMEs aspect, the COVID-19 pandemic has caused a decline in performance from the demand side (consumption and purchasing power of the people) which ultimately has an imp...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Bogor Agricultural University
2022-05-01
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| Series: | Indonesian Journal of Business and Entrepreneurship |
| Online Access: | https://journal.ipb.ac.id/index.php/ijbe/article/view/39420 |