Method of product portfolio analysis based on optimization models

The research is devoted to optimization of the structure of product portfolio of trading company with using the principles of the investment modeling. We further developed the models of investment portfolio optimization, using the known Markowitz and Sharp methods to determine the optimal portfolio...

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Bibliographic Details
Main Author: V.M. Lozyuk
Format: Article
Language:English
Published: Sumy State University 2011-12-01
Series:Marketing i Menedžment Innovacij
Subjects:
Online Access:http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2011_4_1_90_95.pdf