Co-destruction of Value - A Stakeholder Conceptual Review
Co-destruction of value has been highlighted as a possible outcome of every interaction between firms and consumers. Despite the likelihood of its occurrence, the concept is not adequately defined or understood, while little is known about how and where it occurs. This paper reviews the literature o...
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| Format: | Article |
| Language: | English |
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International Journal of Business Science and Applied Management
2022-12-01
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| Series: | International Journal of Business Science and Applied Management |
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| Online Access: | https://www.business-and-management.org/paper.php?id=155 |