A Scheme for Analyzing the Results of Focus Groups
In this article the author presents a scheme that can be used to evaluate the results of focus groups. The novel feature of the scheme is that it involves the situational factors in the analysis: interactional factors, the environment, time factors, the content, personal characteristics of the parti...
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| Format: | Article |
| Language: | English |
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SAGE Publishing
2007-12-01
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| Series: | International Journal of Qualitative Methods |
| Online Access: | https://doi.org/10.1177/160940690700600402 |