Presenting a Conceptual Framework for Identifying the Typology of Customer Knowledge: A Case Study
Regarding the critical role of knowledge in gaining competitive advantages, businesses experts are focusing on customer's knowledge more than before according to recent global advancements. Identification and management of customer`s knowledge is one of the most challenging issues for researche...
| Main Authors: | , |
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| Format: | Article |
| Language: | fas |
| Published: |
University of Tehran
2011-12-01
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| Series: | Journal of Information Technology Management |
| Subjects: | |
| Online Access: | https://jitm.ut.ac.ir/article_24669_d23807d6791d63eb8c89b57650467fe3.pdf |