Influencer as a modern initiator of social actions. Case of The Body Positive Movement
Objectives The authors were inspired by the new phenomenon of socially responsible initiatives, created by pro-socially oriented influencers. Analysis of international reference books has revealed a research gap existing in this field. The area for the conducted studies was a conceptually separate p...
Main Authors: | Sylwia Joanna Kuczamer-Kłopotowska, Zuzanna Kraus |
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Format: | Article |
Language: | English |
Published: |
Wyższa Szkoła Gospodarki Euroregionalnej im. Alcide De Gasperi
2023-07-01
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Series: | Journal of Modern Science |
Subjects: | |
Online Access: | https://www.jomswsge.com/Influencer-as-a-modern-initiator-of-social-actions-Case-of-The-Body-Positive-Movement,167970,0,2.html |
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