Communicative Aspects of Public Health Campaigns: A Content Analysis of the Pro-vaccination Campaign in Romania during the COVID-19 Pandemic

The purpose of this research is to observe the pro-vaccination campaign in Romania from an informative and communicative perspective. A qualitative content analysis was carried out on the videos broadcast both on the Government's YouTube channel and on the Facebook page, describing the video me...

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Bibliographic Details
Main Authors: Marcela-Alina FĂRCAȘIU, Vasile GHERHEȘ, Mariana CERNICOVA-BUCA
Format: Article
Language:deu
Published: Editura Politehnica 2022-11-01
Series:Scientific Bulletin of the Politehnica University of Timişoara: Transactions on Modern Languages
Subjects:
Online Access:https://sc.upt.ro/attachments/article/580/01_03_Gherhes_Farcasiu_Cernicova.pdf