The impact of recreation marketing on the ecological safety of recreational areas of Crimea

The aim of the article. The purpose of the article is rationalization of use of the marketing resting place to ensure the ecological safety of recreational areas by reducing human pressure on them through differentiating of the recreants` flows.The results of the analysis. The essence of the formati...

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Bibliographic Details
Main Author: H.V. Pashentseva
Format: Article
Language:English
Published: Sumy State University 2013-09-01
Series:Marketing i Menedžment Innovacij
Subjects:
Online Access:http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2013_3_280_288.pdf