Understanding the Impact of Integration Strategy of Ride-Hailing Platforms on Traveller’s Choice Behaviour
With the rapid expansion of ride-hailing services, it has gradually become a new travel choice for urban residents. Various research studies have focused on market relationships and platform strategies from the perspective of platform competition. However, little research has been studying issues re...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
University of Zagreb, Faculty of Transport and Traffic Sciences
2024-12-01
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| Series: | Promet (Zagreb) |
| Subjects: | |
| Online Access: | https://traffic2.fpz.hr/index.php/PROMTT/article/view/753 |