Strategi Pengembangan Berbasis Inovasi Nilai Produk Seafood Crispy Menggunakan Quality Fuction Deployment
This research was conducted to design a business strategy of crispy seafood SMEs, especially in Pamekasan Madura, in order to improve product competitiveness. The product development strategy was analyzed using Quality Function Deployment (QFD) which was subsequently integrated with Blue Ocean Strat...
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Format: | Article |
Language: | Indonesian |
Published: |
Universitas Medan Area
2019-11-01
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Series: | JKBM (Jurnal Konsep Bisnis dan Manajemen) |
Subjects: | |
Online Access: | https://ojs.uma.ac.id/index.php/bisman/article/view/3049 |