Introducing Busy Customer Portfolio Using Hidden Markov Model

Due to the effective role of Markov models in customer relationship management (CRM), there is a lack of comprehensive literature review which contains all related literatures. In this paper the focus is on academic databases to find all the articles that had been published in 2011 and earlier. One...

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Bibliographic Details
Main Authors: Sepideh Emam, Abdollah Aaghaie
Format: Article
Language:English
Published: University of Tehran 2011-09-01
Series:Iranian Journal of Management Studies
Subjects:
Online Access:http://ijms.ir/pg/05/ijms04205.pdf