Using Facebook Advertisements for Women’s Health Research: Methodology and Outcomes of an Observational Study
BackgroundRecruitment of diverse populations for health research studies remains a challenge. The COVID-19 pandemic has exacerbated these challenges by limiting in-person recruitment efforts and placing additional demands on potential participants. Social media, through the u...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
JMIR Publications
2022-01-01
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Series: | JMIR Formative Research |
Online Access: | https://formative.jmir.org/2022/1/e31759 |