The Impact of the Defensive Strategy on the Level of Organizational Performance: A Field Study at Yemeni Banks
The study aimed to identify the impact of the defensive strategy on the level of organizational performance, according to the balanced scorecard model covering all of its dimensions of finance, clients, operations and learning and growth at Yemeni banks. The study adopted the descriptive analytical...
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| Format: | Article |
| Language: | Arabic |
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University of Science and Technology, Yemen
2022-04-01
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| Series: | مجلة الدراسات الاجتماعية |
| Subjects: | |
| Online Access: | https://journals.ust.edu/index.php/JSS/article/view/1895 |
| _version_ | 1811332597101363200 |
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| author | أ.م.د/ عبد العزيز محمد المخلافي د. يحيى أحمد القرودع |
| author_facet | أ.م.د/ عبد العزيز محمد المخلافي د. يحيى أحمد القرودع |
| author_sort | أ.م.د/ عبد العزيز محمد المخلافي |
| collection | DOAJ |
| description | The study aimed to identify the impact of the defensive strategy on the level of organizational performance, according to the balanced scorecard model covering all of its dimensions of finance, clients, operations and learning and growth at Yemeni banks. The study adopted the descriptive analytical method, and used a questionnaire for data collection. The study population was (1525) employees in supervisory positions at Yemeni banks and the study sample consisted of (322) employees, representing the study population. In light of this, data were collected and analyzed, and all hypotheses were tested using SPSS. The study results revealed that the defensive strategy has a positive impact on the level of organizational performance achieved at Yemeni banks. The study recommends paying attention to the strategies used in the organization as a basic and important element in all stages of the administrative process, within the available facilities, because this will contribute to improving the organizational performance of the Yemeni banks under study. |
| first_indexed | 2024-04-13T16:39:09Z |
| format | Article |
| id | doaj.art-b84a684ab03e4856b3955264cad4829a |
| institution | Directory Open Access Journal |
| issn | 2312-525X 2312-5268 |
| language | Arabic |
| last_indexed | 2024-04-13T16:39:09Z |
| publishDate | 2022-04-01 |
| publisher | University of Science and Technology, Yemen |
| record_format | Article |
| series | مجلة الدراسات الاجتماعية |
| spelling | doaj.art-b84a684ab03e4856b3955264cad4829a2022-12-22T02:39:18ZaraUniversity of Science and Technology, Yemenمجلة الدراسات الاجتماعية2312-525X2312-52682022-04-0128110.20428/jss.v28i1.18951667The Impact of the Defensive Strategy on the Level of Organizational Performance: A Field Study at Yemeni Banksأ.م.د/ عبد العزيز محمد المخلافي0د. يحيى أحمد القرودع1أستاذ إدارة الأعمال المشارك، قسم إدارة الأعمال، كلية التجارة والاقتصاد، جامعة صنعاء، اليمنباحث في العلوم الإدارية، جامعة العلوم والتكنولوجيا، اليمنThe study aimed to identify the impact of the defensive strategy on the level of organizational performance, according to the balanced scorecard model covering all of its dimensions of finance, clients, operations and learning and growth at Yemeni banks. The study adopted the descriptive analytical method, and used a questionnaire for data collection. The study population was (1525) employees in supervisory positions at Yemeni banks and the study sample consisted of (322) employees, representing the study population. In light of this, data were collected and analyzed, and all hypotheses were tested using SPSS. The study results revealed that the defensive strategy has a positive impact on the level of organizational performance achieved at Yemeni banks. The study recommends paying attention to the strategies used in the organization as a basic and important element in all stages of the administrative process, within the available facilities, because this will contribute to improving the organizational performance of the Yemeni banks under study.https://journals.ust.edu/index.php/JSS/article/view/1895defensive strategy, organizational performance, yemeni banks |
| spellingShingle | أ.م.د/ عبد العزيز محمد المخلافي د. يحيى أحمد القرودع The Impact of the Defensive Strategy on the Level of Organizational Performance: A Field Study at Yemeni Banks مجلة الدراسات الاجتماعية defensive strategy, organizational performance, yemeni banks |
| title | The Impact of the Defensive Strategy on the Level of Organizational Performance: A Field Study at Yemeni Banks |
| title_full | The Impact of the Defensive Strategy on the Level of Organizational Performance: A Field Study at Yemeni Banks |
| title_fullStr | The Impact of the Defensive Strategy on the Level of Organizational Performance: A Field Study at Yemeni Banks |
| title_full_unstemmed | The Impact of the Defensive Strategy on the Level of Organizational Performance: A Field Study at Yemeni Banks |
| title_short | The Impact of the Defensive Strategy on the Level of Organizational Performance: A Field Study at Yemeni Banks |
| title_sort | impact of the defensive strategy on the level of organizational performance a field study at yemeni banks |
| topic | defensive strategy, organizational performance, yemeni banks |
| url | https://journals.ust.edu/index.php/JSS/article/view/1895 |
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