Consumers as co-creators in community-based tourism experience: Impacts on their motivation and satisfaction
A tourism experience is a continuous process. Yet, the following question remains an outstanding issue: How to account for a memorable experience when the experience encompasses periods that occur before, during, and after visiting a destination? Community-based tourism (CBT) allows visitors to esta...
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Format: | Article |
Language: | English |
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Taylor & Francis Group
2022-12-01
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Series: | Cogent Business & Management |
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Online Access: | http://dx.doi.org/10.1080/23311975.2022.2034389 |