Influence of Location and Promotion on Consumer Purchase Decisions of Geprek Express Samarinda City

This article was created with the aim of identifying the influence of location and promotion on purchasing decisions at Geprek Express outlets in Samarinda, with a population of 258 people, where the sample in this study used 15% of the total population, namely 39 people. To get the data in this stu...

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Bibliographic Details
Main Authors: Seto Indarto, Maimun Sholeh
Format: Article
Language:English
Published: Indonesian Institute for Counseling, Education and Therapy (IICET) 2023-06-01
Series:JPPI (Jurnal Penelitian Pendidikan Indonesia)
Subjects:
Online Access:https://jurnal.iicet.org/index.php/jppi/article/view/1742