Consumers’ Value Orientation and their Tendency for Purchase Behavior

To achieve sustainable development, efforts should go beyond cleaner production to sustainable consumption. Sustainable consumption has become increasingly important to prevent non-environmental practices of producers. So, the aim of this study is to investigate the factors that influence environmen...

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Bibliographic Details
Main Authors: Yalda Rahmati Ghofrani, Mohammad Taleghani, Ebrahim Chirani
Format: Article
Language:fas
Published: Yazd University 2017-05-01
Series:کاوش‌های مدیریت بازرگانی
Subjects:
Online Access:http://bar.yazd.ac.ir/article_985_ce660c4432c0cf21e2088ced899cb757.pdf