Survival strategies of traditional retailers during the COVID-19 pandemic: Some insights from a developing country
Purpose: The paper aims to report the impact of the COVID-19 pandemic and investigate survival strategies during the pandemic of traditional retailers. Design/methodology/approach: Exploratory methodology consisting of the literature review and an empirical study was conducted. The theoretical fram...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
OmniaScience
2022-03-01
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| Series: | Journal of Industrial Engineering and Management |
| Subjects: | |
| Online Access: | http://www.jiem.org/index.php/jiem/article/view/3698 |