The Influence of Lifestyle, Prestige, Promotion and Price toward Consumptive

One of the businesses that is currently developing is a coffee shop or what is often referred to as a coffee shop. The trend in the Coffee Shop business is that drinking coffee is not an ordinary activity. The Coffee Shop is now not just a place to enjoy coffee, but the coffee shop has turned into a...

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Bibliographic Details
Main Author: Aditya Dwi Putra
Format: Article
Language:English
Published: Bandung: Prodi Manajemen FE Universitas Langlangbuana 2023-08-01
Series:Almana: Jurnal Manajemen dan Bisnis
Subjects:
Online Access:http://journalfeb.unla.ac.id/index.php/almana/article/view/2184