THE ROLE OF TRUST IN MEDIATING THE EFFECT OF PERCEIVED RISK AND SUBJECTIVE NORM ON CONTINUOUS USAGE INTENTION ON GOPAY USERS IN DENPASAR
The purpose of this study was to explain the effect of perceived risk and subjective norms on belief and continuous usage intention, the effect of trust on continuous usage intention, and the role of trust in mediating the effect of perceived risk and subjective norm on continuous usage intention. T...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
iVolga Press
2020-12-01
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Series: | Russian Journal of Agricultural and Socio-Economic Sciences |
Subjects: |