Sentiment and Storytelling: What Affect User Experience and Communication Effectiveness in Virtual Environments?
The use of virtual reality (VR) storytelling in cultural communication is increasing and has found its way into the journalism, tourism, museum, and exhibition industries. Earlier studies have examined VR storytelling to improve user experience (UX). However, there is still insufficient research on...
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| Format: | Article |
| Language: | English |
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MDPI AG
2022-12-01
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| Series: | Journalism and Media |
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| Online Access: | https://www.mdpi.com/2673-5172/4/1/3 |