The Significance of Direct Contacts in the Process of Building Relations with Student Candidates

In the second decade of the 21st century the graduates of high schools — student candidates — already belong to the next generation, called generation “Z”. This generation has been raised in the virtual world. Constant and unlimited access to the Internet leads to a situation in which it constitutes...

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Bibliographic Details
Main Author: Mruk-Tomczak Dobrosława
Format: Article
Language:English
Published: Sciendo 2019-03-01
Series:Marketing of Scientific and Research Organizations
Subjects:
Online Access:https://doi.org/10.2478/minib-2019-0013