Online innovation and repurchase intentions in hotels: the mediating effect of customer experience
Purpose – This study investigates how customer experience mediates the relationship between online innovation and repurchase intention in the hotel industry in Ghana. Design/methodology/approach – Data was collected from 167 clients from a two-star hotel in Accra, the capital city of Ghana. Structur...
Main Authors: | George Kofi Amoako, Joshua Kofi Doe, Emmanuel Kotey Neequaye |
---|---|
Format: | Article |
Language: | English |
Published: |
Emerald Publishing
2023-06-01
|
Series: | International Hospitality Review |
Subjects: | |
Online Access: | https://www.emerald.com/insight/content/doi/10.1108/IHR-02-2021-0008/full/pdf |
Similar Items
-
The Influence of Company Image and Customer Experience on Satisfaction and the Impact on Repurchase Intention
by: Putri Febriyani Aldriyanti, et al.
Published: (2022-08-01) -
THE ROLE OF CONSUMER SATISFACTION IN MEDIATING THE EFFECT OF CUSTOMER EXPERIENCE AND BRAND IMAGE ON REPURCHASED INTENTION: A STUDY ON OLX AUTOS DEALER INDONESIA
by: Prabawa I M.A., et al.
Published: (2022-12-01) -
The effect of e-satisfaction and trust on online repurchase intention through the mediation of ease of use and moderation of customers' online experience
by: Alireza Rousta, et al.
Published: (2023-05-01) -
Analysis Of Store Image Linkage, Customer Satisfaction And Repurchase Intention (Survey On Sun Plaza Medan Customers)
by: Stiven Wijaya, et al.
Published: (2023-02-01) -
FACTORS INFLUENCING REPURCHASE INTENTION IN ONLINE SHOPPING CONTEXT: THE MEDIATING ROLE OF SATISFACTION
by: Xin Jean Lim, et al.
Published: (2018-01-01)