Feel Safe to Take More Risks? Insecure Attachment Increases Consumer Risk-Taking Behavior

Feel Safe to Take More Risks? Insecure Attachment Increases Consumer Risk-Taking Behavior

Attachment styles, originated from early childhood experience, have been documented to influence human behaviors among adults. Drawing on life history theory, we examined whether or not, and how, attachment styles impact risk-taking behaviors beyond evolutionary valid domains, and explored the moder...

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Bibliographic Details
Main Authors: Yuanyuan Jamie Li, Su Lu, Junmei Lan, Feng Jiang
Format: Article
Language:English
Published: Frontiers Media S.A. 2019-04-01
Series:Frontiers in Psychology
Subjects:
attachment styles
consumer behavior
life history
risk-sensitivity
risk-taking
Online Access:https://www.frontiersin.org/article/10.3389/fpsyg.2019.00874/full

Internet

https://www.frontiersin.org/article/10.3389/fpsyg.2019.00874/full

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