Machine learning-based mathematical modelling for prediction of social media consumer behavior using big data analytics

Machine learning-based mathematical modelling for prediction of social media consumer behavior using big data analytics

Abstract Social media is popular in our society right now. People are using social media platforms to purchase various products. We collected the data from various social media platforms. We analyzed the data for prediction of the consumer behavior on the social media platform. We considered the con...

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Bibliographic Details
Main Authors: Kiran Chaudhary, Mansaf Alam, Mabrook S. Al-Rakhami, Abdu Gumaei
Format: Article
Language:English
Published: SpringerOpen 2021-05-01
Series:Journal of Big Data
Subjects:
Big data analytics
Predictive
Consumer perception
Social media
Data analytics
Consumer behaviour
Online Access:https://doi.org/10.1186/s40537-021-00466-2

Internet

https://doi.org/10.1186/s40537-021-00466-2

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