K-Pop and K-Car: The Underpinnings of 21st-Century Korean Cultural and Industrial Successes

Purpose: The 21st century has witnessed an explosive growth of both South Korean popular culture (K-pop) and automobiles (K-car) in Western societies. However, K-pop appears to maintain its success better than K-car. This paper will evaluate the origins of K-pop and K-car and determine the distingui...

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Main Authors: Kim Amee, McGoun Elton G.
Format: Article
Language:English
Published: Emerald Publishing 2022-06-01
Series:Central European Management Journal
Subjects:
Online Access:https://doi.org/10.7206/cemj.2658-0845.77
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author Kim Amee
McGoun Elton G.
author_facet Kim Amee
McGoun Elton G.
author_sort Kim Amee
collection DOAJ
description Purpose: The 21st century has witnessed an explosive growth of both South Korean popular culture (K-pop) and automobiles (K-car) in Western societies. However, K-pop appears to maintain its success better than K-car. This paper will evaluate the origins of K-pop and K-car and determine the distinguishing factors that led to continued K-pop compared to K-car success.
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spelling doaj.art-bd620528a6384c3a89a1875e9f5026ad2023-08-02T06:21:27ZengEmerald PublishingCentral European Management Journal2658-24302022-06-0130210313410.7206/cemj.2658-0845.77K-Pop and K-Car: The Underpinnings of 21st-Century Korean Cultural and Industrial SuccessesKim Amee0McGoun Elton G.1Christ Church Business School, Canterbury Christ Church University, Canterbury, Kent, CT1 1QU, United KingdomBucknell University – Freeman College of Management 1 Dent Drive, Lewisburg, Pennsylvania 17837, United StatesPurpose: The 21st century has witnessed an explosive growth of both South Korean popular culture (K-pop) and automobiles (K-car) in Western societies. However, K-pop appears to maintain its success better than K-car. This paper will evaluate the origins of K-pop and K-car and determine the distinguishing factors that led to continued K-pop compared to K-car success.https://doi.org/10.7206/cemj.2658-0845.77k-popkorean automotive industrycultural industryperceived brand authenticitytechnologyo53
spellingShingle Kim Amee
McGoun Elton G.
K-Pop and K-Car: The Underpinnings of 21st-Century Korean Cultural and Industrial Successes
Central European Management Journal
k-pop
korean automotive industry
cultural industry
perceived brand authenticity
technology
o53
title K-Pop and K-Car: The Underpinnings of 21st-Century Korean Cultural and Industrial Successes
title_full K-Pop and K-Car: The Underpinnings of 21st-Century Korean Cultural and Industrial Successes
title_fullStr K-Pop and K-Car: The Underpinnings of 21st-Century Korean Cultural and Industrial Successes
title_full_unstemmed K-Pop and K-Car: The Underpinnings of 21st-Century Korean Cultural and Industrial Successes
title_short K-Pop and K-Car: The Underpinnings of 21st-Century Korean Cultural and Industrial Successes
title_sort k pop and k car the underpinnings of 21st century korean cultural and industrial successes
topic k-pop
korean automotive industry
cultural industry
perceived brand authenticity
technology
o53
url https://doi.org/10.7206/cemj.2658-0845.77
work_keys_str_mv AT kimamee kpopandkcartheunderpinningsof21stcenturykoreanculturalandindustrialsuccesses
AT mcgouneltong kpopandkcartheunderpinningsof21stcenturykoreanculturalandindustrialsuccesses