Electronic commerce: conceptual pitfalls and practical realities
This paper offers a critical assessment of the development of business‐to‐business electronic commerce. Focusing particularly on the use of Internet‐based ‘many‐to‐many’ electronic marketplaces, the practical reality of the experience of B2B electronic commerce for a sample of garment and horticultu...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Pluto Journals
2003-11-01
|
| Series: | Prometheus |
| Online Access: | https://www.scienceopen.com/hosted-document?doi=10.1080/0810902032000144646 |