ONLINE EDUCATIONAL MARKETING AS A MEANS TO INCREASE THE ATTRACTIVENESS OF THE UNIVERSITY AND ITS IMAGE

The universities in the Republic of Moldova face difficulties in promoting educational offers and attracting students, trying to find the best ways to interact with target audiences to improve and develop the institutional image and reputation, increasing notoriety, the attractiveness of study...

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Bibliographic Details
Main Author: Eudochia JOMIR
Format: Article
Language:English
Published: Academy of the Economic Studies of Moldova 2023-09-01
Series:Economica
Subjects:
Online Access:https://irek.ase.md/xmlui/bitstream/handle/123456789/2875/ec_2023_3_pp%207-27.pdf?sequence=1&isAllowed=y