Quantitative insights into green purchase intentions: The interplay of health consciousness, altruism, and sustainability

AbstractGreen consumption behaviour research plays a vital role in promoting actions to protect the environment and promote sustainable development. This research aims to determine the relationship between environmental sustainability awareness, social sustainability awareness, altruism, health cons...

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Bibliographic Details
Main Authors: Phi-Hung Nguyen, Dat Ngoc Nguyen, Lan Anh Thi Nguyen
Format: Article
Language:English
Published: Taylor & Francis Group 2023-12-01
Series:Cogent Business & Management
Subjects:
Online Access:https://www.tandfonline.com/doi/10.1080/23311975.2023.2253616