Clustering product innovators: a comparison between conventional and green product innovators
This paper aims at analysing firms implementing new products. Based on a cluster analysis, three types of manufacturers have been identified representing different types of product innovators according to the competitiveness factors important for their business, environmentally sensitive new product...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitat Politècnica de València
2018-01-01
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| Series: | International Journal of Production Management and Engineering |
| Subjects: | |
| Online Access: | https://polipapers.upv.es/index.php/IJPME/article/view/8762 |