SMEs Must Go Online—E-Commerce as an Escape Hatch for Resilience and Survivability

The recent emergence of e-commerce has brought a shifting paradigm into global markets. This revolutionary framework relying upon technological progress has conveyed a new era of commerce. More than ever, businesses are using digital marketplaces to stay relevant and competitive. Suddenly, buying on...

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Bibliographic Details
Main Authors: Joana Costa, Rafael Castro
Format: Article
Language:English
Published: MDPI AG 2021-11-01
Series:Journal of Theoretical and Applied Electronic Commerce Research
Subjects:
Online Access:https://www.mdpi.com/0718-1876/16/7/166