The effect of e-commerce service quality on customer satisfaction, trust and loyalty

This study aims to explain the effect of service quality on satisfaction, service quality on trust, service quality on loyalty, satisfaction on loyalty and trust on loyalty. The population in this study are all consumers who have made transactions at an Indonesian marketplace, Shopee.co.id....

Full description

Bibliographic Details
Main Authors: Fajar Pasaribu, Warsani Purnama Sari, Tapi Rondang Ni Bulan, Widia Astuty
Format: Article
Language:English
Published: Growing Science 2022-01-01
Series:International Journal of Data and Network Science
Online Access:http://www.growingscience.com/ijds/Vol6/ijdns_2022_103.pdf