Risk Perception and Risk Behavior in Response to Service Robot Anthropomorphism in Banking
Purpose: This article explores how anthropomorphized service robots shape consumer risk perceptions and risk behavior via uncanniness as a function of individual differences in banking.
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Emerald Publishing
2022-06-01
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| Series: | Central European Management Journal |
| Subjects: | |
| Online Access: | https://doi.org/10.7206/cemj.2658-0845.74 |