A Novel Genetic Algorithm Based Method for Building Accurate and Comprehensible Churn Prediction Models
Customer churn has become a critical problem for all companies in particular for those that are operating in service-based industries such as telecommunication industry. Data mining techniques have been used for constructing churn prediction models. Past research in churn prediction context have mai...
| Autores principales: | , |
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| Formato: | Artículo |
| Lenguaje: | English |
| Publicado: |
Ayandegan Institute of Higher Education,
2013-12-01
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| Colección: | International Journal of Research in Industrial Engineering |
| Materias: | |
| Acceso en línea: | http://www.riejournal.com/article_47965_725c5b91975cab7348729d7417b62933.pdf |