A Study on the Impact of Chinese Domestic Tourists’ Participation on Their Post-Travel Behaviors in Traditional Chinese Villages
According to attitude–behavior theory, the emotions generated by tourists’ travel experiences can influence their subsequent behavioral intentions. This quantitative study analyzed 398 survey questionnaires using a structural equation model to explore the multiple chain mediating effects between tou...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2023-07-01
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| Series: | Heritage |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2571-9408/6/7/275 |