ANALYSIS OF KEY COMPETITIVE STRATEGIES EMPLOYED BY INTERNATIONAL COMPANIES
Today there are plenty of companies that compete for customers’ attention and loyalty. But some companies are successful and win in this battle, and others are being disappeared from markets. The reason of this is a successful or failing competitive strategy. There are a lot of factors that cause th...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
RS Global Sp. z O.O.
2018-07-01
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| Series: | International Journal of Innovative Technologies in Economy |
| Subjects: | |
| Online Access: | https://rsglobal.pl/index.php/ijite/article/view/771 |