ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI PERILAKU KONSUMEN DALAM PENGAMBILAN KEPUTUSAN PEMBELIAN KOPI INSTAN
Coffee (Coffea sp), has an important role as a significant influence in live and livelihood of majority community as well as foreign exchange earner for state. It is known that coffee is one of flagship products in Indonesian commodities, noted that Indonesia is one of the world's largest coffe...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Department of Agribusiness, Faculty of Agriculture, Universitas Sebelas Maret Surakarta
2017-09-01
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Series: | Sepa |
Subjects: | |
Online Access: | https://jurnal.uns.ac.id/sepa/article/view/14172 |