Prioritizing the Factors Affecting Brand Equity of Popular Football Clubs in Iran
Background. Today, Building strong brands, Because of the extraordinary advantages that it creates, have been the marketing priorities of many organizations. Strong brands for a company, Creates an identity in the market. Objectives. This study aimed at Prioritizing factors affecting brand equity of...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Owjj Andishan Pasargad
2017-10-01
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Series: | Annals of Applied Sport Science |
Subjects: | |
Online Access: | http://aassjournal.com/article-1-557-en.html |