Mechanisms for promoting audiovisual works on foreign OTT services
Recently, there has been an increase in the number of companies seeking to create digital platforms. Developing and investing in their own original content has opened up the opportunity for Russian services and companies to promote it on foreign platforms, gaining access to new markets and increasin...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Publishing House of the State University of Management
2022-04-01
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Series: | Вестник университета |
Subjects: | |
Online Access: | https://vestnik.guu.ru/jour/article/view/3376 |